Freeland Bookshop

Join the Cloth Pad Revolution

Eco Femme is a global women’s empowerment initiative. Rising from rural India, reaching out to women around the world, we promote and revitalize menstrual practices that are healthy, dignified, affordable and eco positive.We produce and sell washable cloth pads, provide menstrual health education, and open dialogues on menstruation all along the way.

Women's Empowerment Through Local Livelihood

WELL is an acronym for Women's Empowerment through Local Livelihood. The project started in 2005 as a Tsunami rehabilitation response when the areas around Auroville were severely affected. Following the Tsunami, the lives of people were thrown into disarray and that’s how the brand Wellpaper was conceived with its center located in Kottakarai village, Auroville.

Natural Care

'Natural’ soap ‘muffins’, bars, and laundry powder detergent are stacked on the demonstration table of the Pour Tous Distribution Centre (PTDC). A notice board explains what ‘natural’ is all about: they are free of palm oil, additives, parabens, phthalates, phosphates, preservatives, sodium laureth sulphate, animal products, and synthetic colors.